Website visitor tracking for sales teams
Most B2B buyers research for weeks before they ever fill in a form, and most never fill one in at all. VisitorDetector shows your sales team which companies are on your website, what they read and how interested they look, so reps spend their hours on accounts that are already paying attention.
Reps are blind to most of the buying journey
Your website gets visits from companies comparing vendors, checking pricing and reading case studies. Analytics tools show that traffic as sessions and bounce rates. Forms catch the small share of visitors ready to raise a hand. Everything in between, the research phase where shortlists are formed, is invisible to the people who need to act on it.
Website visitor tracking at company level brings that phase into view. You do not see named people, and you do not need to. Knowing that a logistics company with a few hundred employees read your pricing page twice this week is enough to change who a rep calls first.
From anonymous traffic to a daily account list
A ranked list of identified companies each morning, sorted by interest score
Visit history for each company: pages viewed, time on page, entry source, sessions, first and last seen
Filters for your ICP by industry, employee range and country
Exclusions for existing customers, competitors and your own office IPs
Saved segments for named accounts, territories or product lines
Reps open the list, pick the companies that fit, read what they looked at and decide how to reach out. A visit to the security page suggests a different first message than a visit to a comparison page.
Reach out while the research is happening
Timing is the part sales teams feel most. A company that read your pricing page this morning is in an active evaluation today. Website visitor alerts send hot companies by email, with real-time alerts on Growth and up, and to Slack channels with the pages viewed. Filters keep alerts to the accounts that matter, so a rep sees a handful of strong signals a day rather than a stream of noise.
The interest score does the sorting. Pricing, demo, comparison and case study pages weigh more, return visits and recent sessions push a company higher, and the score fades as activity stops.
Work it from the CRM you already use
Sales teams do not want another tab. On Growth and up, VisitorDetector syncs identified companies to HubSpot as company records with timeline events, to Salesforce as accounts and tasks, and to Pipedrive as organizations and activities. Matching happens by domain, so activity lands on the account your team already owns instead of creating duplicates. See all integrations.
Better first conversations, not creepier ones
Company level data supports good outreach habits. You know an organization is evaluating, not which individual browsed which page, so your message speaks to the company's likely need rather than to someone's browsing session. Most teams use the signal to choose who to contact and what to lead with, and keep the website activity itself out of the email.
- Lead with the problem the pages suggest, such as pricing clarity or integration questions
- Reach the role that usually owns that decision at a company of that size
- Use the timing to follow up on existing conversations that went quiet
What you will and will not see
VisitorDetector identifies visits from business networks we can match using a licensed B2B data set. Visits from home networks, mobile carriers and known VPN ranges stay anonymous, and the report shows the matched share of your traffic so the list never pretends to cover everyone. Visitors can opt out at any time on our opt-out page.
Pick a plan by team size and volume
Full details are on the pricing page.
- Starter, $49 per month or $24 billed yearly: 1 website, 100 identified companies per month, 2 seats, daily email digest
- Growth, $199 per month or $99 billed yearly: 3 websites, 1,000 identified companies per month, 10 seats, real-time alerts, Slack and CRM sync
- Scale, $499 per month or $249 billed yearly: 10 websites, 5,000 identified companies per month, unlimited seats, custom alert rules and API access
Give your reps the accounts that are already looking
Create an account with your work email, add one async script tag and the list starts filling with identified companies. To see how your own pages would be weighted, try the demo.